What we did?
Firstly we made an analysis of the current situation. Based on this, a marketing strategy was created to give AirPod the right quality. AirPod has a beautiful (physical) product, but they used a lot of information to tell the story. By setting up a new website, restructuring the whitepaper, facilitating a quality Airdrop and supporting in the graphics. We work closely together with a local marketing agency that provides the social media for AirPod.